Virtually all business owners realize that providing the top customer service easy for their customers is vital to running a viable business. However it is almost impossible to perform a small business without occasionally having a dissatisfied customer. It was once said that for every dissatisfied customer you’d they would tell 15 other people.

Well the guidelines have changed. The web now gives a dissatisfied voice a range of thousands with a nearly endless time limit to state themselves. Comprar Avaliações Google  All anyone has to complete is give a small business a negative review on Google Places, or Yelp, or Facebook or among the hundreds or even tens and thousands of the directory sites, and any particular one incident may make your business look bad sending customers running from your own business.

I recently was working with a consumer who had exactly this situation. An unusual dissatisfied customer had posted a poor review on his Google Places Page. He knew of the problem so he knew it absolutely was real and not really a competitor’s dirty trick. What most business owners don’t realize is it is virtually impossible to acquire a review removed until you can prove to Google that someone else is really playing dirty pool. But this review was real and even though the account of events (as told by the customer) wasn’t exactly in line with what my client told me.

As a small business owner when you get a negative review your initial reaction is always to want setting the record straight. But as we talked I surely could explain to my client that there surely is a better way to deal with it. You see Google gives the business enterprise owner a rebuttal space right below the review. The manner in which you handle that rebuttal can mean the difference between getting more customers and not.

It might mean eating a drumstick of crow, but it is worthwhile to make sure the bad review doesn’t do the damage the author had in mind.

What we did was to acknowledge a bad situation did occur. In our case the complaint was in regards to a late delivery. Even though the customer had actually given the wrong address over the telephone, we did not say that. What we said was that we strive to make sure we get accurate information, but in this instance something had gone wrong. We apologized to the client for that.

Then we took the main element step to correcting this situation. We offered a substantial discount to the client if they would come back in and give us another chance to prove our capabilities.

To my knowledge that customer never took my client through to his offer. But what we accomplished with this sort of rebuttal was a chance to tell other potential clients these reasons for having us.

Finally another way to manage them is to create it right with the customer. Do whatever it takes to cause them to turn that bad review into a good one. But see actually that is the thing. You can’t go in and revise your reviews. Once they’re there…they are there. What you can certainly do is always to go in and give an updated review. When you have a happy customer that is what you would like to ask them to complete; to give a revised version of their experience along with your company with a new review.

In the event that you will be in business today you really have to keep an eye on your online reputation. You can’t turn a blind eye, because potential customers are seeking you and finding you. It does not take much to have them move ahead to your competition. The manner in which you handle bad reviews may be killer important to your bottom line.

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